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Friday, December 4, 2009

Adsense: Top Tips On How To Make Your Adsense Business Work Better!


Most of you may have heard about Adsense and the income it generates. However, most people don’t know how these thing work or how to make it work properly. Firstly, here is an explanation of what is Adsense all about.

An Adsense is a program designed by one of the most popular search engines, Google, to create income for your website. It is very much like an affiliate program that is delivered by Google on where you will display a text or image links where people visiting your website can click on.

You will make money in Adsense programs when people visiting your website clicks on the adsense program. Every click made by visitors in your website is equal to a specific amount of money. So, it is very important that you should generate targeted traffic into your website in order to make this work.

You may also place a Google search box in your website where your visitor can search for relevant text ads and will be displayed on your website. Another feature in the Google Adsense program is the Adsense referrals. Here, you can make money by displaying Google’s referral buttons in your website.

Application in Google Adsense is very easy. You just have to fill out an application form found in their website. Adsense is available for any websites except on pornographic websites and hate websites. Your contents should have a specific topic where Google Adsense will choose an adsense program related to the contents of your website.

All you need to apply is to have your own website.

Make sure that your website does not have any pornographic content, racism, or any other content that may offend some people. Joining in an Adsense program is fast, easy and most of all free.

Why join an Adsense program? The answer to this question is obvious: To make money at home. Adsense programs are free and relatively easy to join in one. You may think that having an Adsense program displayed in your website can lead people away. However, if you have a good content and an attractive website, you will be sure that those people will always come back and read more of your topics.

One great type of website for an adsense is a blogging website. A blogging website can generate you a lot of targeted traffic and also a lot of clicks in the Adsense program.

The placement of your Adsense program is also very important to generate clicks. Usually, you can place your Adsense program anywhere in your website. However, there is a specific placement to generate more clicks. For example, it has been found that placing your Adsense program at the top of the web page generates more clicks than that of web pages that places Adsense programs below their web page. Another way to generate clicks is to place your Adsense program near rich content areas. This is because people focus more in these areas and tends to click on them more.

An Adsense program can give you a lot of income opportunities if you do it right. Try to make your website score a high rank in order to qualify in Adsense programs. Adsense programs are also one of the easiest ways to generate extra cash. You just have to update your website from time to time in order to keep on creating more targeted traffic. Try to consider making a blog website, these types of website creates huge amount of targeted traffic and can virtually take care of itself.



Adsense – Still A Cash Cow?


With the advent of Google losing a court case (and a shed load of money) and the continued problem of click fraud the question is now on the tip of everyone’s tongue – “Is Google Adsense still the cash cow that it was?”.

In this article I’ll take a look at ways in which the average webmaster may still develop a successful Adsense business and how to use the up and coming Google witch hunt to your advantage.

There are currently two main problems that are facing Google, both of which are serious and could lead to the demise of both Adsense and Adwords.

The first and most serious problem is that of click fraud. For those of you who do not know click fraud is the act of clicking on your own (or a friends) ads in an attempt to generate artificial earnings.

This is such a problem for Google as it ensures that the value that Adwords purchasers gets is significantly less then they would want, thus ensuring that sooner or later they will just get up and walk away (with what remains of their advertising budget firmly clamped in their hand).

To remedy this problem Google have tried putting several rules in place such as not allowing the webmaster to show Adsense ads in auto surf sites (to name but one restriction).

The second problem that Google faces relates to content, notably the amount of original content which is out there.

The problem in this case is that many people have purchased article scraper software (software that you point at someone elses website and just shout ‘Fetch!’ – it then returns a document collection which is a complete rip off of the site).

This was already a problem before the advent of Adsense sites and with the continual chain of people chasing high value keywords it has become worse; It is now possible to search for a given phrase on Google and return nothing but duplicate content for the first few pages of search engine results.

In order to address this problem Google has been modifying it’s algorithm to effectively punish people with duplicate content, the extent to which an individual site is ‘penalized’ is currently a matter for debate.

So, given Google is about to launch a witch hunt looking for sites with nothing but duplicate content and for people performing click fraud what can you do?

After all there are so many people out there using site generation tools that Google can trace and/or document obfustication technology (you’ve seen the ads – “We can make your one original article into 300 and Google will never know!” – yep, and anyone who visits your site will just find drivel with spelling errors or contextual mistakes).

Step 1.
If you must use site generation software make sure you find one that leaves no trace behind itself, ask yourself – ‘If I was looking at the source code from the generated page how would I know that it’s machine generated?’

Step 2.
Don’t use site scraping tools, they're immoral and a waste of your time

Step 3.
Do include RSS feeds into your pages, they add fresh content with no effort on your part (at least one of the site generation tools now supports this kind of functionality)

Step 4.
Don’t click on your own adverts, Google will can you in the blink of an eye

Step 5.
Do get incoming links from established sites (in the same area as your niche content)

Summary.
If you are at all serious about creating an Adsense income you need more than one site and so it is inevitable that you will use site generation tools (because there aren’t enough hours in the day for you to create the amount of pages by hand), by all means use these tools but use them ethically.

When using site generation tools ensure that they allow you to add multiple blocks of Adsense /Clickbank /Ebay code to each page (it saves you a lot of time) and that it performs search engine optimization for you (both on page and off page).

You should also take the time to write some of your own original content – like this or perhaps pay a ghost writer to create a batch of articles for you (don’t forget to ad your bio box at the bottom of everything you write).

To answer the initial question, yes, it is still possible to make LOTS of money from Google – you just need to be careful.